Resume

EDUCATION:

The University of Texas at Arlington – Class 2012
Major: Communications – Public Relations Minor: Business – Marketing

Awards: $5,000 Scholastic Achievement Award via America’s Natural Gas Alliance

Texas Woman’s University
Master’s: Business Administration – MBA Anticipated Graduation date August 2014

WHAT THEY SAID:

“Ellen was a pleasure to work with during her time as an intern at Agency Entourage. She was very organized, creative, bright and showed a strong desire to learn new things. I enjoyed getting to know Ellen and appreciated her thoughtfulness and strong work ethic.”
Nealy Mincher, August 8, 2012

“Ellen was an outstanding team member in my public relations campaigns course. As the head of the advertising team of our PR firm, she developed key parts of an integrated marketing campaign plan through EdVenture Partners. She led the development of posters and advertisements for us–an effort that contributed to the campaign winning third place in a national competition and receiving the top prize. She will be a valued team member in any organization.”

Dr. Thomas Christie, September 27, 2012

ABILITIES:

  • Social Media
  • Research
  • Oral and Written Communication
  • Presentations and Pitches
  • Adobe Illustrator and InDesign
  • Strategy
  • Project Budgeting and Management
  • Event Planning and Experiential Marketing

PROFESSIONAL EXPERIENCE:

The Marketing Arm

Dallas, Texas, August 2012 – Present

Experiential Intern

  • Assisted with a 3-day training seminar for a 13-city activation event for State Farm Insurance
  • Responsible for assuring tickets, premiums, personnel, and event structures were delivered on-site for several events including theAT&T Cotton Bowl and Tostitos Fiesta Bowl
  • Managed corporate card data as well as personal expenses for many VPs, Account Managers, and on-site personnel
  • Represented State Farm as a brand ambassador at the Jason Aldean concert and successfully accrued client leads
  • Engaged in brainstorms for Auto and Home shows, college game day contests, promotional efforts for Doritos and social mediacampaigns
  • Facilitated account managers in budgeting for State Farm’s MLB activations, Essence Festival, and the Auto Show Tours.

Agency Entourage

Dallas, Texas, May 2012- August 2012

Digital Media Intern

  • Researched and wrote articles, blogs, and blog comments for numerous clients including: Village on the Parkway in Addison, Chalkboard China, Hillwood Communities, Carter BloodCare, and Sunfield in Austin, Texas
  • Wrote SEO articles, blogs, and press releases for AMLI Residential
  • Worked on web content for the Cypress Equities Royal Island and Graham Hart Homes mobile site
  • Created content and newsletters using Campaign Monitor software for Arlington Highlands and Village on the Parkway
  • Kept up with analytics and analytic reports using Raven software

ANGA Collegiate Energy Challenge – Internship via EdVenture Partners

Arlington, Texas, January 2012- May 2012

Advertising Team, Department Head and Social Media Manager

  • Managed ad team while implementing a full advertising cross-campus campaign
  • Developed and designed brand logo, event posters, and flyers for America’s Natural Gas Alliance’s campus events
  • Coordinated with other departments to ensure integrated, fluid message
  • Expanded on content for and ran social media throughout the campaign to ensure integrated message
  • Assured budgetary resources were appropriate and on track throughout the campaignThe Lardner Group Dallas, Texas, April 2011-July 2011 Social Media Intern
  • Brainstormed and designed logo utilized on company blog site
  • Helped launch blog site and establish blog personality 

Texas Drive, LLC

Dallas, Texas, December 2006 – February 2009

Marketing Coordinator

  • Developed and wrote internet advertising copy
  • Implemented marketing strategies utilizing a multitude of Internet venues, many being marketing and sales sites such as Postlets,Cars.com, and eBay
  • Oversaw the used car inventory of more than 10 automotive dealerships across the metroplex
  • Trained and supervised all new employees in both the sales and sales support field
  • Maintained budgeting and billing for the company, as well as the company President
  • Responsible for keeping the President’s and field sales schedules and regions
  • Assisted on-site photography and video for print and online magazine spreads

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